This is the epitome of uneducated journalism and pandering to stupidity.
First off, the uneducated part. Evidently the author hasn't read around at the thousands of news articles discussing apps that were removed from the App Store that were not used to deliver porn, but to, say, sell swimsuits. The author also didn't look at another article from the same magazine, PC World, that brings up the fact that Sports Illustrated and Playboy are still available as apps in the app store. If Playboy isn't within their criteria of "sex-themed", then I would question what criteria they are using.
Second off, the pandering to stupidity. Sometimes people must understand that in the wild world of life and the Internet, there is going to be porn and smut. It isn't Apple's job to police that, mostly because everyone's values are different. Apple SHOULD compartment questionable apps, like Playboy and the SI Swimsuit edition (perhaps by using age controls and a special section of the app store).
I know the big argument to this is "Apple is hosting the App Store and therefore can control what's in it". That argument has a few flaws which I will discuss in a future post.
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